First Blood has premiered a new video for "Rules of Conviction." The song, an extract from their recently released record, Rules, that's out now on Pure Noise Records, features Jesse Barnett of Stick To Your Guns and Kobayashi Hiroyuki of Loyal To The Grave.

"I grew up going to see bands like Earth Crisis and Path of Resistance; bands with a voice, passion, conviction and heart. They inspired and helped shape my own personal convictions over the years, and these ideals are still very important to me today. This song is for those who paved the way and respect to those who still remain. These beliefs will never fade. These are the rules of conviction," says singer Carl Schwartz.

Watch the video for "Rules of Conviction" below: